The Ultimate Surrogacy Software

Custom software to manage and track surrogacy cases — your way.

One platform. Fully customizable.  Built specifically for your surrogacy agency.

3 women working on CRM for a surrogacy agency

What is STEPS?

STEPS is a customizable platform built exclusively for surrogacy agencies — designed to help you manage, track, and streamline every journey from first inquiry to final delivery.  Whether you’re supporting intended parents, gestational carriers, or your team, STEPS gives you full control, automation, and clarity—all in one place.

 

STEPS isn’t just another business tool—it’s built specifically for your agency’s needs:

  • Automates responses to applications and tracks every client interaction
  • No more juggling spreadsheets—your entire agency’s data is now at your fingertips!
  • Customizable to fit your agency’s unique workflow.
  • View every customer’s email directly within their record—no more searching through inboxes!

 

 

Easily transition from your current software, spreadsheets, or documents to a smarter solution—fast, hassle-free, and with minimal disruption and maximum efficiency.

Infertility Portal's CRM on a computer screen showing the Intended Parent Module
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The Sky's The Limit

Customizable software that can help you identify & resolve the bottlenecks in your process.

Your agency, your process—our software adapts to the way you work!

Running a surrogacy agency is complex—we make it easier.

 

Managing intake, matching, legal, medical, and emotional logistics is no small feat.  You’re constantly juggling tasks, training new staff, maintaining your unique process, ensuring client satisfaction, and keeping your team aligned.  In the midst of it all, important details can fall through the cracks, leading to missed follow-ups, delayed communication, and lost opportunities.

 

That’s where our 40+ years of hands-on experience in the field of surrogacy come in.

 

We’ve developed STEPS—Surrogacy Tracking & Engagement Platform Software, a customizable, affordable solution built specifically for agencies like yours.  Whether you’re managing clients, monitoring pregnancies, assigning tasks, or tracking profile views,  STEPS brings it all together—organized, automated, and fully in your control.

 

It’s more than software. It’s your agency’s next step toward sustainable growth and seamless operations.

 

Ready to bring clarity and structure to your agency?  Start with STEPS.

Our platform has a built-in AI feature that allows users to incorporate artificial intelligence to automate repetitive tasks.

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Down-to-Earth & Relatable

Our solutions are practical, and our advice is straightforward. No tech jargon or unnecessary complexity.

We Pioneered this Field

We believe in the importance of creating a family. That's why we're passionate about helping agencies reach their goals.

Simplicity with Confidence

Our user-friendly STEPS software system ensures that even beginners can navigate it effortlessly.

Customization Is Key​

No two surrogacy agencies are the same. That’s why we create software that mirrors your process—not someone else’s.

Affordable Excellence

We deliver powerful, professional-grade software that’s affordable—so every surrogacy agency can access the tools they need to succeed.

Inspiring Progress

We're driven by the belief that your dreams are within reach, and we're here to help you reach them. Your success is our success.

Karen Synesiou

Founder

Jo Duffy

Founder

We Help You So You Can Create Families

The Faces Behind Our Success

Bemefit of STEPS

Do You Want To Boost Your Business?

drop us a line and keep in touch

Follow-ups made easy—our software automates reminders, emails, and SMS so no client or lead slips through the cracks!