Why STEPS Is the Right Software for Surrogacy Agencies
Ownership, Not endless monthly payments
Surrogacy agencies deserve more than generic CRM tools or expensive subscription platforms.
STEPS is the first and only surrogacy-specific CRM that your agency owns outright, designed by an industry expert with nearly 40 years of real-world experience.
Built on Zoho’s secure, enterprise-grade infrastructure and customized around your exact workflow, STEPS gives you long-term control, stability, and freedom that subscription systems cannot match.
You Own Your CRM.
You Control Your Future.
Most surrogacy software platforms operate on a rental model.
You pay monthly, and the price increases as your client list grows, and you never stop paying, even after 10 or 15 years.
STEPS is different.
You invest once to build the system, and the CRM belongs to you permanently.
The only ongoing cost is the standard Zoho user fee of $49 per staff member – no per-client pricing, no rising subscription, no long-term financial drain.
OWNERSHIP MEANS:
- No vendor lock-in
- No rising subscription fees
- No penalties for agency growth
- No unexpected bills
- No forced contract renewals
You control your software – not the other way around.
Your Agency Is Unique. Your Software Should Be Too.
Most platforms offer one standardized system shared by every agency. Frequently, any changes to the software require majority approval. This means your workflow is forced to match other agencies’ needs, not your own.
STEPS is built specifically for your agency:
- Your forms
- Your terminology
- Your intake questions
- Your workflow stages
- Your matching process
- Your follow-up intervals
- Your statuses, fields, and automations
Every STEPS CRM is individually customized.
- No waiting for group votes.
- No system changes you didn’t ask for.
Your software evolves exactly the way you want it to.
Complete Data Isolation & Privacy
STEPS runs on a private, isolated database that only your agency can access.
Unlike platforms that store multiple agencies’ data in a single shared environment,
STEPS ensures that your cases, documents, emails, and records are fully separated and cannot be viewed or accidentally exposed alongside other agencies’ data.
With STEPS:
- Your database is private
- Your data is not visible to us
- Your data is not visible to other agencies
- There is no “shared system glitch” risk
- Staff access is controlled by your permissions
Your clients trust you with their most personal information. STEPS makes sure its data is protected at every step.
A Global Technology Powerhouse Supporting a Surrogacy-Focused System
Zoho is a multi-billion-dollar global company with thousands of engineers continuously enhancing the platform that powers STEPS.
This gives STEPS agencies:
- Enterprise-grade security
- HIPAA-aware architecture
- Redundant backups
- Regular software improvements
- Mobile apps
- AI-driven features
- Scalable storage (up to 500,000+ records)
- Industry-leading uptime
While Zoho provides world-class technology, STEPS adds the surrogacy-specific intelligence that generic CRMs cannot provide.
STEPS handles the full lifecycle:
- GC Intake
- GC Module
- IP Intake
- IP Module
- Matching
- Legal steps
- Medical milestones
- Pregnancy Tracking
- Insurance
- Travel
- GC Financials
- Birth updates
Configured for the Entire Surrogacy Journey.
Everything is connected.
Everything is automated.
Everything is designed for surrogacy.
Ready to See Why More Agencies Are Switching to STEPS?
Experience a customized, secure, agency-owned CRM built by someone who truly understands your world.