We aim to offer articles about our CRM software and business strategies for agencies.  In addition, we will delve into the intricacies of enhancing the performance of surrogacy and egg donor agencies, based on our over 40+ years of running our own agencies.  We will periodically add articles to this page.   Some of the articles we have planned will cover topics from how to optimize client acquisition to streamlining operations.  Our articles will address the unique challenges agencies face in this dynamic industry.

Additionally, we will spotlight the transformative power of Customer Relationship Management (CRM) systems, including our CRM software, uncovering how leveraging technology can revolutionize your agency’s efficiency and effectiveness.  Whether you’re seeking to boost client engagement, improve communication, or streamline administrative tasks, we hope our articles will assist you in growing your agency.  Join us on this journey of exploration and empowerment as we share the secrets to success in the surrogacy and egg donor agency landscape.

CRM and the Role of Data Analytics

Introduction: In today’s dynamic landscape, surrogacy and egg donor agencies need to be looking at the role of data analytics when planning future growth and the delivery of...

Background Checks & Safely Rejecting Candidates

Background checks play an important role in the surrogacy journey. It provides essential insights into the suitability and reliability of both surrogates and their partners. ...

Forging Bonds: Building a Referral Program

The growth of any surrogacy agency hinges on the recruitment of compassionate surrogates. Of course, online marketing remains a viable avenue for attracting intended parents. ...

Why Asking for Client Referrals Feels Like Climbing Everest?

Did you know that despite over 90% of customers being willing to provide referrals, less than 10% of staff ask for them?  Referrals promise lucrative opportunities and valuable...

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